Opposition to Petiti

OPPOSITION submitted by Sirius XM Radio Inc.

Opposition to Petition to Deny

2009-06-18

This document pretains to SAT-STA-20081027-00210 for Special Temporal Authority on a Satellite Space Stations filing.

IBFS_SATSTA2008102700210_718328

                                       Before the
                        FEDERAL COMMUNICATIONS COMMISSION
                                 Washington, D.C. 20554



Application of                                            )
                                                          )
SIRIUS XM RADIO INC.                                      )       File No. SAT-STA-20081027-00210
For Special Temporary Authority to Operate                )
Twenty SDARS Terrestrial Repeaters in the                 )
Commonwealth of Puerto Rico                               )

To: Chief, International Bureau


                              OPPOSITION TO PETITION TO DENY

        Sirius XM Radio Inc. (“Sirius XM”), pursuant to Section 25.154(c) of the Commission's

Rules, 47 C.F.R. § 25.154(c), respectfully submits its opposition to late-filed Petition to Deny of

the Radio Broadcasters Association of Puerto Rico (the “Broadcasters”) challenging Sirius XM’s

application to operate terrestrial repeaters in Puerto Rico, FCC File No. SAT-STA-20081027-

00210 (the “Application”). Broadcasters base their arguments on factual inaccuracies as to the

scope of Sirius XM’s service, misstatements regarding the Sirius XM merger and repeater

rulemaking proceedings, and competitive concerns which the Commission has dismissed at least

twice. Failing to raise any valid claim, the Bureau should promptly deny the Petition and grant

the Application.

                                            Factual Background

        In the course of the Commission’s consideration of the merger application of Sirius

Satellite Radio Inc. and XM Radio Inc.,1 numerous commenters raised issues relating to the

importance of providing satellite radio service in the Commonwealth of Puerto Rico.


1
  Consolidated Application for Authority to Transfer Control of XM Radio Inc. and Sirius Satellite Radio Inc., XM
Satellite Radio Holdings Inc., Transferor, and Sirius Satellite Radio Inc., Transferee (Mar. 20, 2007).


Significantly, these commenters included elected federal and territorial legislators who are in the

best position to understand the need for satellite radio in the Commonwealth: two United States

Congressmen — Rep. Luis G. Fortuiio (R, Puerto Rico)" and Rep. José Serrano (D, New York) —

as well as the Senate of Puerto Rico," and an organization oflegislators from outlying U.S.

territories called the Outlying Areas Senate Presidents Caucus." While these commenters

approached the issue from different perspectives, they each stressed the need for the merged

company to treat Puerto Rico comparably to the contiguous United States for purposes of

providing satellite radio service, emphasizing that satellite radio "access by all consumers in the

United States [should] be a central tenetof the Commission‘s merger review.""

         Responding to these concerns, Sirius and XM jointly sent the Commission a letter on

June 13, 2008, which included the following commitment:

         Within three months of the consummation of the merger, the combined company
         will file the necessary applications to provide the Sirius satellite radio service to
         the Commonwealth ofPuerto Rico using terrestrialrepeaters and will, upon grant
         ofthe necessary permanent authorizations, promptly introduce such satellite radio
         service to the Commonwealth."


* Letter from U.S. Rep. Luis G. Fortufio, to Kevin J. Martin, Chairman, FCC, MB Docket No. 07—57 (Jan. 18,
2008) (FCC should not approve merger unless satellite radio service area includes Puerto Rico and other non—
contiguous U.S. territories), Letter from U.S. Rep. Luis G. Fortunio, to Kevin J. Martin, Chairman, FCC, MB Docket
No. 07—57 (July 8, 2008) (withdrawing objection to merger, based on Sirius and XM‘s commitments to FCC on
service to Puerto Rico).
* Letter from Chairman José E. Serrano of the Subcommittee on Finance Services and General Gov‘t
Communications on Appropriations, to Kevin J. Martin, Chairman, FCC, MB Docket No. 07—57 (Sept. 19, 2007)
(inquiring about FCC‘s plans to more strongly encourage satellite radio access to residents of AK, HL, PR, and other
U.S. territories).
* Senate Resolution 3392, Commonwealth of Puerto Rico, Oct. 1, 2007 (opposing merger until exclusion of Puerto
Rico and other non—continuous U.S. jurisdictions from satellite radio coverage ceases).
5 Letter from Members of the Outlying Areas Senate Presidents Caucus, to Kevin J. Martin, Chairman, FCC, MB
Docket No. 07—57 (May 19, 2008) at 1—2 (FCC should condition its consent on merged companies‘ pledge to make
its full range of satellite services available to outlying areas within two years).
® Applications for Consent to the Transferof Control ofLicenses; XM Satellite Radio Holdings, Inc., Transferor, To
Sirius Satellite Radio, Inc. Memorandum Opinion and Order and Report and Order, 23 FCC Red 12,348, 12,416
(1 148) (2008) ("Merger Order").
" Merger Order, 23 FCC Red at 12435 (Appendix B).


The Commission ultimately consented to the merger "subject to the condition that Applicants

fulfill the voluntary commitments as set forth in Appendix B,"including the commitment on

service to Puerto Rico quoted above." Three months after the merger‘s consummation, on

October 27, 2008, Sirius XM applied for Special Temporary Authority ("STA") to operate

terrestrial repeaters in Puerto Rico. The Commission subsequently issued a Public Notice

finding the application acceptable for filing," followed by Broadcasters‘ Petition to Deny.‘"

                                                    Discussion

          A.      Sirius XM Currently Provides Service In Puerto Rico. The Petition‘s

fundamentalfactual premise is incorrect: Sirius XM doesin fact provide satellite radio service

to Puerto Rico. As demonstrated on Attachment 1 hereto, the current Sirius satellites cover the

Commonwealth with signal levels ranging from approximately 55 to 58.5 dBW, depending on

where each satellite is located in its orbit. Since this signal level provides a positive margin

above whatis required for satellite radio reception, the currentsatellite signal levels are more

than adequate to allow reception of Sirius service at all times in any area of Puerto Rico having a

clear line—of—sight to the satellites. A Sirius subscriber in Puerto Rico driving on terrain with

unobstructed satellite views or using his receiverat a fixed location which seesthe Sirius

satellites will therefore enjoy service comparable to that available in the contiguous United

States.



* Merger Order, 23 FCC Red at 12,435 (Appendix B).
* Public Notice, Policy Branch Information, Report No. SAT—00599 (Apr. 27, 2009).
‘° The Petition to Deny suffers from several procedural infirmities which should lead to its prompt dismissal. First,
the Request for Extension of Timefiled on May 27, 2009 argues that Broadcasters should be allowed to file their
Petition late only because they could not decide in time whether to participate in this proceeding. Broadcasters own
indecision provides no basis for delaying this proceeding and theextension request should therefore be denied, with
the Petition dismissed as a late—filed pleading. Secondly, the Petition includes no affidavit supporting specific
allegations of fact —— such as those concerning the alleged uniqueness ofthe Puerto Rico broadcast market —— as
required by Section 25.154(a)(4) of the Rules, 47 C.F.R. § 25.154(a)(4) . At best, Commission may treat the
Petition as an informal objection pursuant to 47 C.F.R. § 25.154(b).
                                                          us


         However, because the satellite radio signal covering Puerto Rico is weaker than the signal

covering the contiguous United States, and the strength ofthe Sirius satellite signal varies

depending on the satellite‘s locationin its elliptical orbit, Sirius reception in Puerto Rico is

subject to more frequent interruptions from foliage and similar obstructions. Due to these

technical limitations on Sirius XM‘s ability to provide highly reliable satellite service throughout

the Commonwealth, the company does not currently publicize the availability of its service in

Puerto Rico or actively market to customers there. Indeed, the limited satellite coverage over

Puerto Rico demonstratesthe critical need for the Commission to grant the Application, which

will allow Sirius XM to provide repeater coverage in locations on the island comparable to those

where Sirius XM has repeaters in the United States (e.g., urbanized areas, major highways, and

near underpasses), thereby significantly enhancing signal availability and reliability in those

areas. However, neither the current level of satellite coverage over Puerto Rico nor the need for

repeaters alters the conclusion that Sirius satellites in fact "serve"the island."

          Moreover, Sirius XM is preparing for the launch ofits first geo—stationary satellite ——

called FM—5 —— which is expected to occurthis month." The FM—5 satellite will provide a

consistent signal level of approximately 57 dBW over Puerto Rico, which will substantially

improve the service‘s reliability overall parts of the island. See Attachment 2 (portion of FM—5

contour map showing coverage over Puerto Rico and surrounding areas) and Attachment 3

(Puerto Rico signal coverage plot following commencement of FM—5 service).




"—   Sirius XM fan sites and subscriber blogs frequentlydiscuss the availability of satellite radio service in Puerto
Rico. See e.g., http://www.digitalradiocentral.com/sirius—backstage/sirius—dogstar—cafe/44096—does—sirius—work—
pucrto—rico.html (last visited June 17, 2009); http://www xm4 1 1.com/phpbb/viewtopic.php?t=105 (last visited
June 17, 2009).
"‘See SAT—LOA—20060901—00096 (granted Apr. 16, 2007); SEC Form 10—K, Sirius XM Radio Inc. at 7 (filed
Mar. 10, 2009), at http://www.see.gov/Archives/edear/data/908937/000119312509049874/d10k.htm(last visited
June 17, 2009).


       Given the satellite radio service that Sirius XM currently provides to Puerto Rico and the

improved coverage that will soon result from the launch and operation of FM—5, it is plainly

wrong for Broadcasters to base their entire argument on its assertion that the company "does not

provide, and has never provided SDARS service to Puerto Rico." Petition to Deny, at 2.

However, due to the limitations of the satellite coverage that Sirius XM provides over Puerto

Rico, residents ofthe island would benefit significantly from the introduction ofterrestrial

repeaters, in much the same way that repeaters complement Sirius XM‘s service within the

contiguous United States.

       B.      Granting the Application Should Not Be Tied to the Repeater Rulemaking.

Sirius XM‘s application for terrestrial repeaters in Puerto Rico presents no novel issues requiring

the International Bureau to defer grant until the Commission can resolve the terrestrial repeater

rulemaking, IB Docket No. 95—91. Although Sirius XM urges the Commission to adopt final

terrestrial repeaterrules in that proceeding which is long—since ripe for resolution, the status of

the rulemaking should not impact processing ofthe Application. Since 2001, even in the

absence offinal repeater rules, the Bureau has granted STAs for many satellite radio repeaters

fundamentally similar to this ones sought herein. Granting these STA applications has become a

relatively routine matter such that, according to the Commission‘s public records, the

International Bureau has granted nearly 70 separate STAsto Sirius XM and its predecessors

allowing their use ofterrestrial repeaters. Given the Commission‘s widespread and longstanding

use of the STA process for satellite radio repeaters, there is no reason why the Application

cannot be granted through the same mechanism without waiting for completion ofthe

rulemaking.


         Sirius XM‘s ability to operate terrestrial repeaters in Puerto Rico or in any area outside of

the United States has never been an issue in the repeater rulemaking and indeed Broadcasters cite

not a single filing in that docket raising this concern. While the early stages of that proceeding

expressly recognized the need for terrestrial repeaters in order to provide reliable satellite radio

service," the closest the Commission has cometo addressing the use ofterrestrial repeaters

outside of the United States was a discussion about whether satellite radio licensees could use

repeaters beyond their service areas."" Since Sirius XM already provides service to Puerto Rico,

as discussed above, this discussion is irrelevant to the instant proceeding. Moreover,as the

Commission is well aware, the "[hJundreds of comments" submitted in thatrulemaking in recent

years have focused on a single issue —— the potential for terrestrial repeaters to cause interference

to licensees in an adjacent frequency band —— which also has no relevance to the Application.

         The pendency of the repeater rulemaking should not delay grant of the Application.15

The Commission recognizes the need for satellite radio to use terrestrial repeaters and it should

grant the Application using its long—standing practice of authorizing such repeaters through STA

pending resolution of the rulemaking.

         C.        The Merger Order‘s Puerto Rico Condition Was Procedurally Appropriate.

In light ofthe history of the merger proceeding as recounted above, Broadcasters cannot

plausibly claim surprise or assert any procedural impropriety in the Commission‘s inclusion of a

5 Establishment ofRules and Policiesfor the Digital Audio Radio Ser. in the 2310—2360 MHz Band, Report and
Order, Memorandum Opinion and Order, and Further Notice of Proposed Rulemaking, 12 FCC Red 5754, 5770
(§37) (1997) ("7997 Order and FNPRM")("It has been widely known and discussed in the record that DARS
providers will need to rely on terrestrial repeaters and gap fillers"); Sirius Satellite Radio Inc., Order and
Authorization, 16 FCC Red 16,773, 16,773—774 (1 2) (2001) ("Sirius Repeater Order"); XM Radio Inc., Order and
Authorization, 16 FCC Red 16,782, 16,781—782 ( 4 2) (2001) ("XM Repeater Order") (The use of complementary
terrestrial repeaters to overcome the effects ofsatellite signal blockage and multipath interference was recognized by
the Commission when it adopted service rules for SDARS and in [the 7997 Order and FNPRM]®).
"— See 1997 Order and FNPRM, 12 FCC Red at 5811—12. Broadcasters cite this same language as supporting their
claim that the Commission "expressly declined to permit" use of repeaters in Puerto Rico movethan 10 years ago.
© Indeed, the Merger Order could have, but did not, defer the effectiveness ofdirecting Sirius XM to add Puerto
Rico terrestrial repeaters until the completion of the terrestrial repeater rulemaking.


condition in the Merger Order requiring Sirius XM to provide repeater service to Puerto Rico.

To the contrary, multiple partiesfiled comments in the merger docket addressing the need for

improved service to Puerto Rico well before Sirius XM presented its offer in the June 13, 2008

voluntary commitmentletter, which in turn was six weeks before the Commission issued its

decision approving of the merger. Trade press articles discussed this issue even prior to the

June 13, 2008 commitment letter."" Yet despite these filings and publicity surrounding them,

Broadcasters somehow make the claim that the Puerto Rico service requirement amounted to

"extraordinary relief... slipped in under the radar at the tail end of a hotly contested matter... as

to which the public was largely kept in the dark..." Petition at 6.

        If Broadcasters disagreed that Sirius XM should provide repeater service to Puerto Rico

as a condition to the merger, they should have voiced their concerns in that docket as did many

other broadcast—related organizations on a wide variety of issues. The Merger Order directed

Sirius XM to file its Application for repeaters to serve Puerto Rico and similarly, that decision

must guide the Commission in processing the Application and authorizing repeater service. Ten

months after the Merger Order has been released and long after the Broadcasters have been

foreclosed from filing for reconsideration or court appeal, it is far too late for Broadcasters now

to question the substance or procedural underpinning of the Puerto Rico service requirement.

        D.       Anti—Competitive Concerns Provide No Basis for the Petition. Broadcasters

acknowledge that their real concern in filing the Petition is the "threat ... thatlocal Puerto Rico

broadcasting will suffer" due to competition from satellite radio. Petition, at 5. However, the

Commission rejected the identical concerns of broadcasters at length when it first authorized the

satellite radio service in 1997. As the Commission concluded over twelve years ago:

!© See e.g, hitp://www.orbitcast.com/archives/interesting—merger—comments—from—puerto—rico—reps.htm| (last
visited June 17, 2009); http://siriusbuzz.com/congressman—serrano—seeks—expansion—of—sdars.php (last visited
June 17, 2009).


        [A]Ithough healthy satellite DARS systems are likely to have some adverse
        impact on terrestrial radio audience size, revenues, and profits, the record does not
        demonstrate that licensing satellite DARS would have such a strong adverse
        impact that it threatens the provision oflocal radio service.

1997 Order and FNPRM, 12 FCC Red at 5768 (( 31).

        When broadcast interests again raised the argument in the merger proceeding — this time

claiming that a combined Sirius and XM would cause them competitive harm —— the Commission

summarily dismissed their concerns as "speculative." Citing studies showing that satellite radio

accounts for only about four percent of all radio listeners, the Commission found:

        there is insufficient evidence that the merger would decrease the advertising
        prices that broadcasters could charge, thereby reducing their revenue and
        negatively affecting the amount of locally produced programming.

Merger Order, 23 FCC Red at 12,383 (1 74). Broadcaster‘s tortured ecological metaphors

notwithstanding, there is no need to rearguethis issue again.‘‘ Accordingly, Broadcasters

concemms about competition from satellite radio provide no basis on which the Commission

should deny the Applicai.ion.lK


         Sirius XM remains committed to providing reliable satellite radio service to residents of

Puerto Rico: granting the Application to permit the operation ofterrestrial repeaters in the

Commonwealth is a necessary step to enable this result. WHEREAS, for the reasons discussed




"‘— ‘The Commission no longer considers detrimental economic effects even when authorizing new broadcasting
stations. See Policies Regarding Detrimental Effects ofProposed NewBroad. Stations on Existing Stations, Report
and Order, 3 FCC Red 638 (1988), affirmed, 4 FCC Red 2276 (1989) (abolishing the Carroll Doctrine imposed in
Carroll Broadcasting Co. v. FCC, 258 F. 2d 440 (D.C. Cir. 1958)).
* Broadcasters® reference to the fact that satellite radio is not a local service (Petition, at 5—6) is especially odd,
given the broadcast industry‘s persistent efforts to prevent Sirius XM from providing any local content. A condition
imposed in the Merger Order — sought by broadcasters — prohibits Sirius XM from originating local programming or
advertising through their repeater networks. See Letter from Clear Channel Communications, Inc., at 2, MB Docket
No. 07—57 (June 20, 2008); Merger Order, 23 FCC Red at 12,435 (Appendix B). This condition reflects a
requirementimposed on Sirius and XM since2001, also at the request of broadcasters. See Sirius Repeater Order,
16 FCC Red at 16,776—777 (4§ 10—11); XMRepeater Order, 16 FCC Red at 16,784—785 (§§ 10—11).


herein, the Commission should DENY the Petition to Deny filed by the Radio Broadcasters

Association of Puerto Rico and GRANT the application of Sirius XM to operate terrestrial

repeaters in Puerto Rico.


                                                Respeetfully submitted,




                                                      ice President, Regulatory Counsel

                                                    Sirius XM Radio Inc.
                                                    1500 Eckington Place, N.E.
                                                    Washington, D.C.      20002




Dated: June 18, 2009


                                CERTIFICATE OF SERVICE

       I, James S. Blitz, do hereby certify that on June 18, 2009, I caused a copy of the
foregoing "Opposition to Petition to Deny" to be served upon the following party by U.S. first—
class mail, postage pre—paid:

       Francisco R. Montero
       Davina S. Sashkin
       Fletcher, Heald & Hildreth, P.L.C.
        1700 North 17th Street, 11th Floor
       Arlington, VA 22209




                                                                             1
                                                                            James 8, Blitz




                                                10


                                                   Attachment 1

               Current Sirius Satellite EIRP Levels over Puerto Rico


             61.0

             58.0

             55.0
EIRP (dBW)




             52.0

             49.0
                                                      HEO 1
                                                      HEO 2
             46.0

             43.0

             40.0
                    0:00 0:30 1:00 1:30 2:00 2:30 3:00 3:30 4:00 4:30 5:00 5:30 6:00 6:30 7:00 7:30 8:00
                                                 Cyclical Orbit Time


                                                                        Yellow_Knife_Can                                                                    Iqaluit_Can

            8
                                       Juneau

                                                                      Edmonton

                                                                                                          Winnipeg
                                                                                                                     Attachment 2
                                          Vancouver
                                           Seattle
            7                                                    Helena_MT
                                        Portland                                                                     Minneapolis                                                 Montreal
                              W2                                                                 Pierre_SD                                                                                   Bangor
                                                                                                                                                                   Toronto
                                                                                                                                     Milwaukee        Detroit
                                                                                                                                       Chicago                                              Boston
                                                                                                              Omaha                                     Cleveland
                                                            Salt_Lake_City                                                                                                        New_York_City            E1
                     Sirius FM5 satellite EIRP (dBW) levels in the Southern U.S. and the Caribbean
                                                                                   Denver
                                                                                                               Kansas_City
                                                                                                                                                      Columbus
                                                                                                                                             Indianapolis
                                                                                                                                               Louisville
                                                                                                                                                                                  Philadelphia

                                                                                                                                                                             Washington_DC
            6                       Fresno
                              San_Francisco
                                   Sacramento                                                                Tulsa                                                               Virginia_Beach
                                                Las_Vegas                                                                                    Nashville
elevation




                                                                                                     Oklahoma_City                 Memphis
                                                                        Albuquerque                                                                                 Charlotte

                         W1         Los_Angeles       Mesa_Arizona                                                                                       Atlanta
                                                       Phoenix                                       Dallas_Fort_Worth
                                       San_Diego
                                                            Tucson
                                                                         El_Paso
                                                                                                      Austin
                                                                                                                                                                   Jacksonville
            5                                                                                    San_Antonio Houston
                                                                                                                               New_Orleans                                              E2
                                                                      Chihuahua



                                                                                          Monterrey_Mexico                                                                      Miami


                                                      La_Paz_Mexico
            4                                                  Mazatlan_Mexico

                                                                                                                                                  Cancun
                                                                                 Guadalajara

                                                                                                Mexico_City

                                                                                                                                                                                        Kingston_Jamaica            San_Juan_Puerto_Rico

            3                                                                                  Acapulco




            2
                -5      -4                -3                     -2                      -1                    0                        1                            2                       3                  4                  5       6
                                                                                                                       azimuth


                                                     Attachment 3


Sirius Satellite EIRP Levels Over Puerto Rico With FM—5 In Service


               61.0

               58.0
           in
           2
           6
  EIRP (dew)
           w
           ®
           5
           >
           6
           6




                                                         HEO 1
               460                                   ==GEO (FM5)


               43.0

               40.0
                      0:00 0:30 1:00 1:30 2:00 2:30 3:00 3:30 4:00 4:30 5:00 5:30 6:00 6:30 7:00 7:30 8:00
                                                       Cyclical Orbit Time



Document Created: 2009-06-18 16:20:23
Document Modified: 2009-06-18 16:20:23

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